Fan Intelligence

Stop transacting.
Start building fans.Behaviour is the only truth.

Fan Intelligence makes high-value behaviour visible and acts on it in real time — so you keep the fans worth keeping and grow the ones worth growing.

Speak to usSee the problem →
Fan Intelligence · Behavioural Science · Signal Audit · The Behaviour™ · SaaS · Fintech · Travel · Media · Leisure · FMCG · Retail · Hospitality · Sport · Fan Intelligence · Behavioural Science · Signal Audit · The Behaviour™ · SaaS · Fintech · Travel · Media · Leisure · FMCG · Retail · Hospitality · Sport ·
The Problem We Solve

Most operators optimise
transactions — and quietly
lose their best fans without
ever seeing it.

Real growth doesn't come from transactions. It comes from fans — the ones who stay, spend and bring others with them.

Your highest-value fans behave differently long before they leave, and long before they grow. dataRebel makes that behaviour visible — and acts on it in real time.

The tech sector sells you data and platforms. It built the tools to count customers. What it never solved — what it has never even attempted — is fan intelligence: the capability to see not just who transacted, but who your highest-value fans are, what their behaviour signals, and how to act on it before they leave or before they grow.

The Impact

What changes for you.

+18–25%
Dormant fans reactivated
+30–40%
High-value fans retained
10×
ROI on fan intelligence investment

Fewer fans lost. More fans grown. Value you can see in the numbers.

How It Works

See. Understand. Act.

Three moves that turn fan behaviour into commercial growth.

Get a live read on who's engaged, who's slipping and where your real value sits. Understand the behaviour behind every relationship. Act on your highest-value fans automatically — raising lifetime value and cutting churn.

Fan intelligence maps the full spectrum of your audience behaviour against total volume — so you can see, understand and grow the fans that matter most.

01
Assess
We audit the signals hiding in your existing data and pinpoint the behaviours worth acting on.
02
Build
We deploy fan-intelligence models inside your current stack — no rip-and-replace, no disruption.
03
Deploy
Automated actions start running, value starts compounding — and you see it in the numbers.

The Behaviour™ — Fan Spectrum

Indifferents
Don't leave me outVast volume · FOMO-driven · Activate on cultural moments
Casuals
It's socialOpen when it's social currency · Reach through Enthusiasts
Enthusiasts
Discovered youYour advocates · Give them something to share
Fanatics
They are youHighest value · Lowest cost · Protect at all cost

From your entire audience down to the fans worth acting on — ranked, not guessed. Measurable commercial impact tied to your growth, not our hours.

Why dataRebel

We only win when you do.

›Aligned incentives
We earn more only when you grow. Our success is tied directly to yours — no retainers, no vanity metrics.
›Zero disruption
Intelligence that runs on top of what you already have. Nothing to rip out, no new platforms to procure.
›Fast to value
Outcomes first, not lengthy implementations — you see commercial impact early, not at the end of a long project.
›Honest from the start
If we don't find a clear, quantified opportunity in your audience, we tell you — no pressure, no obligation.
FANS for every
fan-driven business
SaaSFintechTravelMediaLeisureFMCGRetailHospitalitySport

Talk to us

Harness the power
of fans.

Let's find the value hiding in your audience.

Schedule a calldarrelpugh@datarebel.uk